About

Hey, I’m Alicia — a vivacious dreamer, multipassionate creative, and recovering perfectionist who’s finally giving herself permission to build the life she really wants.

I’m not at Disney right now, but I’m probably planning my next trip.
And if I’m not planning a trip, I’m in my kitchen — baking sourdough, testing out cozy recipes, or figuring out how to make everyday life a little more magical.

This blog is where all of it meets:

• Disney Vacation Club strategy (from a real-life owner who actually uses her points)
• Cozy, feel-good baking (without the stress or the Pinterest pressure)
• Intentional living (the kind that makes space for slow mornings, creativity, and joy)

For a long time, I thought I had to pick one thing. But the truth is, I’ve built a career in marketing, a business around what I love, and a home where all parts of me belong. So this blog isn’t about being perfect — it’s about being fully myself. And if you’re a little bit like me — wildly curious, always dreaming, a little sentimental, and not afraid to change your mind — then I think you’ll feel right at home here too.

Welcome to the warm, messy, beautiful middle.
We’re just getting started.

– Alicia ✨